Thank you for Promoting Smart Serve Cares

The hospitality sector is under immense pressure facing an alarming rate of mental health crisis and substance use, reaching an inflection point. Based on a research report from Not 9 to 5, those working as front-line staff in food and beverage have reported experiencing a ripple effect of burnout (87%), depression (77%), and high levels of anxiety (84%). Only 38% of respondents said they sought professional help with 62% who said they did not, citing financial reasons as the main barrier.

Introducing..

Smart Serve Cares, a program providing FREE Mental Health support and resources for hospitality in Ontario to those who possess a Valid Smart Serve Certificate.

<aside> 📜 Backgrounder

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<aside> 👉 Program Benefits

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<aside> 🧠 Statistics

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<aside> 🚀 How You Can Help

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<aside> 💻 Social Media Posts

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<aside> 🌠 Logos

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<aside> ❓ F.A.Q.

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<aside> 🔗 Additional Resources

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<aside> 👋 Who We Are

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<aside> ❔ Questions

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<aside> 📜 B A C K G R O U N D

Background

On May 9, 2024, Smart Serve Ontario launches “Smart Serve Cares,” a campaign set to not only demonstrate its commitment to a more supportive and empathetic industry environment and the well-being of hospitality workers, but to bring awareness to the mental health challenges of the sector and provide the support and resources necessary to those who would otherwise not have access to mental health services through their employers. Smart Serve is tackling the stigma of talking about mental health and substance use in the hospitality industry head-on.

Smart Serve Ontario is an active participant in helping to change the culture and behaviour of all who engage in the sale, service, and consumption of alcohol. In partnership with **Not 9 to 5**, a Canadian non-profit leader in mental health education and advocacy for hospitality professionals, and GreenShield, Canada’s only national non-profit health and benefits provider. Smart Serve is launching this ground-breaking campaign, demonstrating its commitment to improving the wellbeing of those in the hospitality sector.

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<aside> 👉 B E N E F I T S

GreenShield

We are directly impacting over 550,000 Ontario Hospitality and Tourism workers with our program. All valid Smart Serve Certificate Holders will be able to access:

<aside> 🧘‍♀️ 3 Hours of Virtual Mental Health Counselling (MAP)

The Members Assistance Program, available through GreenShield, will provide accessible and personalized care across the health spectrum for 3 hours of counselling for you (and your dependents, if applicable) plus couples therapy (if applicable).

This program provides ongoing access to secure support from the counsellor who best suits your needs and health professionals who can help you reach your total well-being goals. Accessing support is simple and convenient. Therapy sessions can be easily booked online and delivered through a secure and encrypted platform by video or phone. The Member Assistance Program is confidential, voluntary, and accessible at your convenience.

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<aside> 🧠 Digital CBT

Digital CBT, provided by GreenShield Health, is a digital program that uses Cognitive Behavioural Therapy (Digital CBT) to help people with mild to moderate anxiety and depression achieve their wellness goals. Our interactive learning modules, tools, and coaching help you develop positive coping strategies and reduce life-disrupting symptoms without waiting. Regular in-app reminders and guided coaching ensure you stay motivated on your Digital CBT journey to reach your mental health goals. Available in both self-led and coach-led models.

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<aside> 💊 Pharmacy

The GreenShield Pharmacy offers personalized clinical services to help you manage your prescriptions, health, and pharmacy needs from the comfort of your home. The pharmacy allows you to connect with a pharmacist easily and provides free medication delivery anywhere in Canada. You also have access to caregiver tools and chronic disease management**.**

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<aside> 🧠 D I D Y O U K N O W